First, I love Borders. The bookstore people. I love books. Borders would have to work pretty hard to make me not like a place where books gather. And to be honest, I believe they do a fine job of being booksellers.
Second, I have “x” amount of money and no job that brings more money in. Conditions are such that I cold outlive my money, but I don’t want to. I want to die the day I run out of money. Or the day after.
The other day, I went to Borders to buy the new Einstein book – by Walter Isaacson. Once I got there, ooooooooooooooooo books!! They jumped into my arms like hungry kittens. I’m not certain how to give you their titles; will work on that. Anyway, I soon had an armful, literally.
This is where things nearly went sour for Borders.
A friendly sales lady began to trail me. She offered to take the books from my arms. “They must be heavy, ” she said.
What, take my babies? Never! But I said, “No thanks, I’m fine.”
She offered to help me find something. I told her I was just wandering, finding things as I went. I stopped to look up a CD title in their computer. She was at my side. “Want me to take those now?” She peered at the books snuggled in my arms.
“No, thanks,” I told her. Does she think I’m shoplifting or something??
We travelled around the store this way. She never left me, she chattered about other sale items. She would not stop. After a while I told her firmly that I was fine, really, and if she needed to help someone else I could manage. The store was busy. People were queued at the information desk.
Maybe she was trying to avoid other customers. Maybe she didn’t trust me. Maybe no one ever told her that what she was doing was wrong, wrong , wrong. Finally I gave her the slip, in the SciFi section. I was so relieved to be on my own that I picked up two more books.
What was her worst mistake? As far as I’m concerned, it was the attempts to get the books away from me. I know she was trying to help. But customers should be encouraged to touch things. People who touch and then pick up an item are far more likely to buy it than those who only look at it. That’s basic sales. Yes, the books were an awkward load, and they were heavy. But I was managing. They were MY books; I would buy them. Put them down? Too easy to abandon them.
Her following, her yakking? Not so bad. But trying to take my babies away? Dreadful mistake.
Oh, about shaving years off my life: I spent $142. Maybe that wouldn’t have kept me going for years, but it would pay the electric bill, so I’ll either have to die a month sooner or sit in the dark.
Crap.